Note: we recommend using Bard for the most up-to-date information & ChatGPT for more creative approaches. ChatGPT knowledge is cutoff past 2021 while Bard uses Google Search for the most recent data.
Product Category Research
Prompt #1:
What market is there for [insert product]
Example (Bard):
Example (ChatGPT):
Prompt #2:
What are the most popular [product category] on the market?
(swap to Anyword as ChatGPT knowledge cut-off will provide out-of-date information)
Example:
Competitor Research
Prompt:
Create a competitor analysis of the brands [pull from list generated], listing brand name, price, keywords, unique selling propositions, products offered, strengths, and weaknesses.
Example:
Product Market Consumer Trends Research
Prompt #1:
What consumer trends are you seeing within the [insert industry] for [product]
Example:
Prompt #2:
What type of media do [target audience] use the most to find [product/service]
Example:
Channel Strategy Planning
Prompt:
Knowing the information you shared above, what would be the best marketing channels to launch [insert product] on?
Example:
Keyword Research for Marketing Copy
Prompt:
What are the top-ranking keyword terms around [product] and [product purpose]?
Example:
Channel-Specific Launch Planning
Prompt:
Create a [insert channel ex: social media] campaign plan for launching an [product], aimed at [target audience].
Example:
Product Launch Timeline Creation
Prompt:
Recommend a marketing product launch timeline for the following channels: [list channels]
Example:
Additional deck on ChatGPT-supported product launch strategy planning here.