Sequence Prompts | Command Help Center

Provided by Daniel Yakubov (source).

sequence	condition	prompt
abandoned cart, First-Time Purchase + Repeat One-Off	email 1, Abandoned Products	Write an email that triggers when a customer abandons items in their cart. Do not fill in the placeholders. This email uses a promotional style and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: Eye-catching Subject Line Curiosity-inducing Preheader ==== Component 2: Engaging Headline Short, but Salesy Subheadline Placeholder which only says [Dynamically Display Products] Call to action that directs the recipient to the cart. ==== Component 3: Promotional Headline Tagline-like Subheadline 2-sentence double-spaced Value Proposition Call to action --- Remember, each component must be separated by '====' ### Products in Cart: Promotion: Company Name:
abandoned cart, First-Time Purchase + Repeat One-Off	email 2, abandoned products + cross sell	Write an email that triggers 10 hours after a customer abandons items in their cart. This email uses a FOMO style and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: FOMO Subject Line Preheader that references items in the cart ==== Component 2: Banner that is a value proposition in title case Headline that references the cart Creative Subheadline that references the items in the cart Placeholder that only says [Dynamically Display Products] short call to action that directs the recipient to the cart. ==== Component 3: Snappy Headline Placeholder that says [Product Recommendations] --- Remember to separate each component with "====" ### Products in Cart: Promotion: Company Name:
abandoned cart, First-Time Purchase + Repeat One-Off	email 3, Final Reminder + Subscription	Write an email that triggers a day after a customer abandons items in their cart. This email uses a direct style and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: Engaging Subject Line Preheader ==== Component 2: Banner that is a value proposition in title case Headline that references the cart Creative Subheadline that references the items in the cart Placeholder that only says [Dynamically Display Products] Short call to action that directs the recipient to the cart. ==== Component 3: Placeholder that says [Customer Testimony]. Do not write the customer testimony, only the placeholder. --- Remember, each component must be separated by '====' ### Products in Cart: Promotion: Company Name:
abandoned cart, Active Subscribers	email 1, Abandoned Products	Write an email that triggers when a customer abandons items in their cart. This email is centered around a customer testimony that will be added later. It uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: Curiosity-inducing Subject Line Preheader related to the Subject Line ==== Component 2: Banner that is a value proposition in title case Headline that mentions the cart Placeholder that says [Dynamically Display Products] Call to action driving the recipient to go to the cart ==== Component 3: Placeholder that says [Customer Review]. Do not write the Customer Review, only the Placeholder. ==== Component 4: A Headline that teases recommendations Placeholder than says [Product Recommendations]. Do not write the Product Recommendations, only the placeholder. --- Remember to separate each Component with "====" ### Products in Cart: Promotion: Company Name:
abandoned cart, Active Subscribers	email 2, Abandoned Products + Cross-Sell	Write an email that triggers 10 hours after a customer abandons items in their cart. This email uses a FOMO style and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: FOMO Subject Line Preheader that references items in the cart ==== Component 2: Banner that is a value proposition in title case Headline that references the cart Creative Subheadline that references the items in the cart Placeholder that says [Dynamically Display Products] short call to action that directs the recipient to the cart. ==== Component 3: Snappy Headline Placeholder that says [Product Recommendations] --- Remember to separate each component with "====" ### Products in Cart: Promotion: Company Name:
abandoned cart, Active Subscribers	email 3, Final Reminder	Write an email that triggers a day after a customer abandons items in their cart. This email uses a direct style and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: Engaging Subject Line Preheader ==== Component 2: Banner that is a value proposition in title case Headline A that is a short hook Headline B that encourages the recipient to continue to check out Creative Subheadline that references the cart Placeholder that only says [Dynamically Display Products] Short call to action that directs the recipient to the cart. ==== Component 3: Placeholder that says [Customer Testimony]. Do not write the customer testimony, only the placeholder. --- Remember, each component must be separated by '====' ### Products in Cart: Promotion: Company Name:
Browse Abandonment Sequence Copy	Email 1	Write an email that triggers 2 hours after browse abandonment. Do not fill in the placeholders. This email uses a promotional style and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: Curiosity-inducing Subject Line Preheader ==== Component 2: Headline in a similar style to 'Forgetting Something?' but is not exactly 'Forgetting Something?' Placeholder which only says [Dynamically Display Products] Short Call to action that directs the recipient to the cart. ==== Component 3: Promotional Headline 2-sentence Value Proposition ==== Component 4: Promotional Headline Subheadline mentioning [SERVICE] Sentence elaborating on the Promotion mentioned in the headline Value proposition explaining the benefit of subscribing to [SERVICE] Short Call to action to get people to subscribe to [SERVICE] --- Remember, each component must be separated by '====' ### Products in Cart: Promotion: [SERVICE]: Company Name:
Browse Abandonment Sequence Copy	Email 2	Write an email that triggers a day after browse abandonment. Do not fill in the placeholders. This email uses a style similar to a FAQ and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: Subject Line that asks a question Snappy Preheader ==== Component 2: FOMO Headline Placeholder which only says [Dynamically Display Products] Short Call to action that directs the recipient to the cart. ==== Component 3: [User Testomony] Snappy Call to Action ==== Component 4: Teaser Headline about the products below Placeholder which only says [Product Recommendations] ==== Component 5: Question Headline Body that starts with a question as a hook, then answers the question by suggesting that the team at [COMPANY] is here to help Call to action like "Contact Us" --- Remember, each component must be separated by '====' ### Products in Cart: Promotion: [SERVICE]: Company Name:
Winback	Email 1	Write a "We miss you" email that triggers 6 months after a customer's last purchase. Do not fill in the placeholders. This email uses a style similar to a FAQ and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: A 'miss you'-style Subject Line Promotional Preheader ==== Component 2: 'miss you'-style Headline Playful double-spaced body consisting of a hook, then a promotion. Short Call to action that directs the recipient to the cart. ==== Component 3: Headline that references the products below Value Proposition Subheadline Placeholder which only says [Dynamically Display Products] Snappy Call to Action --- Remember, each component must be separated by '====' ### Company Description: Promotion: Company Name:
Winback	Email 2	Write an email for a Winback email sequence that triggers 6 months after a customer's last purchase. This is the second email. Do not fill in the placeholders. This email uses a style similar to a value proposition and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: Welcoming Subject Line Promotional Preheader ==== Component 2: Banner with [DYNAMIC CODE] in it. Snappy Headline 1-sentence Value Proposition Body consisting of a hook, then a promotion. Body that starts with a hook, then encourages the recipient to retake a quiz to understand their preferences for products. Short Call to Action 1 that directs the user to get back to looking at products. Short Call to Action 2 that directs the user to retake the quiz ==== Question Headline Body that starts with a question as a hook, then answers the question by suggesting that the team at [COMPANY] is here to help Call to action like "Contact Us" --- Remember, each component must be separated by '====' ### Company Description: Promotion: Company Name:
Winback	Email 3	Write a last chance email for a Winback email sequence that triggers 6 months after a customer's last purchase. This is the second email. Do not fill in the placeholders. This email uses a FOMO style and uses the following email template. Separate each component with '====' EMAIL TEMPLATE: --- Component 1: Last-Chance Subject Line Hard Sell Preheader ==== Component 2: Banner that drives home the last chance and ends with [DYNAMIC CODE]. Snappy Headline Snappy Subheadline 1-sentence Value Proposition Body consisting of a hook, then a promotion. Double-spaced body about the product Short Call to Action 1 that directs the user to get back to looking at products. ==== Value Proposition Headline Placeholder that says [CUSTOMER TESTOMONIAL] Call to action encouraging the reader to read more. --- Remember, each component must be separated by '====' ### Company Description: Promotion: Company Name:
Post-purchase	Email 1	Write the first email in a sequence of 5 Post-Purchase Sequence Copy Emails. This email is sent out a day after a customer makes a purchase. Start with a subject line, then a preheader, then the email. The email should be personable and begin with an introduction of the sender. The body should be highly customer service oriented and should upsell the subscription service at the end. Company: Product: Subscription Service:

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